Serena – Concept

Serena is a new homeopathic eye drop brand that’s designed to revolutionise the industry.

In a category inundated with cluttered benefits and claims, Serena aims to stand out with the perfect balance of simplicity, efficacy, and, at the core of it, the feeling of serenity.

Studio — Sterling
Role — Graphic Designer

Chief Creative Officer –
David Israel

Design Director –
Elin Lid